
Perfect Match
Algorithm 🎯
Making festival discovery human again with AI that actually understands what you want.
Our Perfect Match Algorithm
How we turn your casual searches into perfect show matches

It's Like Having a Festival Expert Friend
Our AI doesn't just search keywords - it understands context, mood, and what you really mean. When you say "something weird but not too weird," we know exactly what you're looking for.
Natural Language Understanding
Ask in your own words - no need to learn complex search syntax
Context-Aware Results
We understand time, budget, and mood constraints automatically
Personality Matching
Our photo analysis feature can even match shows to your visual style
Try These Example Searches
Our AI understands context and finds perfect matches
Making Festival Discovery Human Again
Transforming the chaos of 3,500+ shows into your perfect festival experience

The Edinburgh Challenge
3,500+ Shows Daily
More choices than humanly possible to explore
300,000+ Visitors
All competing for the same popular shows
Minutes to Sell Out
The best shows vanish before you find them
The TicketBadger Difference
Instant Discovery
Find perfect matches in seconds, not hours
AI Understanding
Search naturally, get exactly what you want
Smart Recommendations
AI-powered suggestions tailored to you
What Drives Us
Our core values shape everything we build
Intuitive Discovery
Search should work like conversation. Ask naturally, get perfect matches.
Artist-First
We help audiences find shows they'll love, creating more engaged audiences.
Constant Innovation
Always improving our AI for better context understanding and recommendations.
Our Story
TicketBadger was born from frustration. After spending hours trying to find shows at the Edinburgh Fringe, we realized there had to be a better way. The festival is incredible - thousands of artists pouring their hearts into performances - but the discovery experience was stuck in the past.
We started with a simple idea: what if finding shows worked like asking a knowledgeable friend? Someone who understood that "something weird but not too weird" is a perfectly valid request, or that "cheap" means different things to different people.
Today, TicketBadger uses cutting-edge AI to understand the nuance in how people really search for entertainment. We're starting with Edinburgh, but our vision is bigger - to transform how people discover live experiences everywhere.
Ready to Find Your Perfect Shows?
Join thousands discovering their ideal Edinburgh Festival experience